Whole Flooring Co.
Hardwood Flooring
Bring warmth and elegance to your space with expert guidance
Transform Your Home with Timeless Hardwood
Imagine stepping into a home where every detail speaks of quality and craftsmanship. Hardwood flooring brings unmatched beauty and durability to your space, whether you're revamping a charming house in Auburn or starting fresh in Phenix City. At Whole Flooring, we make finding and installing the perfect hardwood floors a seamless process.
Our team of trained flooring specialists understands that choosing new flooring can feel overwhelming. That's why we're here every step of the way—from helping you select the ideal wood species and finishing to ensure an installation that exceeds your expectations. With over 100,000 square feet of flooring in stock, you can find the perfect match for your style without delay.

Getting Started is Simple
Real Results Guaranteed with Our Process

Expert Consultation
Our staff is here to assist you and answer any questions you might have about your upcoming flooring project. We have years of experience helping customers with style preferences and ensuring each floor is appropriate in quality for its application.

Product Selection
We stock thousands of feet of both LVP and carpet. We also maintain a large selection of special-order hardwood, LVP, and carpet if you don't find the perfect fit in stock.

Professional Installation
We strive to maintain the highest quality installation crews in the area. We understand installations can be stressful, and we strive for every installation to be excellent and as stress-free as possible.

Guaranteed Satisfaction
We are a customer service company selling flooring products. We value honesty, fair pricing, working hard, and giving each customer an excellent buying experience.

Experience, Savings, and Unmatched Service
Why Choose Whole Flooring for Hardwood?
At Whole Flooring, we don't just sell hardwood; we create lasting impressions. Here's how we set ourselves apart:
- Unbeatable Savings: Thanks to our strong connections, we source premium hardwood at prices well below the competition and pass those savings directly to you.
- Stress-Free Selection: Our experts simplify the process, helping you navigate options to find a style that complements your home's unique character, whether you're in Valley or Alexander City.
- Dedicated Installers: Our professional installation teams uphold the highest standards, ensuring every plank is laid precisely and carefully.
- Integrity First: When we say we'll do something, we mean it. Our reputation is built on delivering what we promise, with no exceptions.
Schedule Your Hardwood Consultation Today
Learn what styles work best in your space.
Let us help you discover the perfect hardwood flooring for your home. Schedule a consultation with one of our flooring experts to explore styles, materials, and finishes that suit your needs.
A Trusted Flooring Company in Opelika, AL
Areas we Serve
What Customers Are Saying
Kathy Vinson
Hunter and his staff are great ! I need an " area rug" to fit the exact dimensions of my living room. He came and took all dimensions, said he had carpet in stock to meet my need. I stopped by the store and was given a sample to make certain of color . We had slight delay of a day or two while the thread for " binding" was obtained, but only a day or two. His workers arrived on time, moved the furniture and removed the old rug. The new rug was laid and our furniture returned to the proper place. It took about 30 mins. and they took the old carpet and disposed of it ! We couldn't be happier or more satisfied with Hunter and his staff ! Will DEFINITELY use Wholesale Flooring for any future floiring needs!!
Jennifer West
They did phenomenal job! Our new floors are stunningly beautiful! You don’t have to leave Opelika to look for beautiful flooring and superior customer service and the best price. They are right here in our home town. Very friendly and helpful people. My family and I highly recommend them.
Tracy Toledo
Whole flooring was the best store to work with! Clay does an amazing job helping and advising on the right products for your home! We bought luxury vinyl planks for our downstairs last year and returned this year for the carpet for our upstairs! Wouldn’t recommend anyone else in the area! Clay and Whole flooring co are the best!
Stacey Dennis
I can’t say enough good things about Whole Flooring and their employees. They were patient with me during the decision process, sharing information about the carpets they carry but not pressuring me into a sale. They ran numbers for us a few different ways without making us feel we were a hassle like the big box stores had made us feel. They were able to order our carpet, and get it installed all in under a weeks time. The big box stores were telling us they couldn’t get to us for a month or more. The quality of the carpet was just as good as the big box stores and was cheaper. The install was smooth and the installers were friendly. You won’t be disappointed if you decide to go with Whole Flooring!
Alexander McDonald
Excellent communication, punctual service, and very knowledgeable professionals with Whole Flooring Auburn-Opelika turned a disastrous project into an absolutely beautiful masterpiece of lpv flooring. We could not be more thankful with choosing to hire Whole Flooring to ensure this project was fixed and completed professionally and carefully. Highly recommend!