Whole Flooring Co.
Hardwood Flooring
Bring warmth and elegance to your space with expert guidance
Transform Your Home with Timeless Hardwood
Imagine stepping into a home where every detail speaks of quality and craftsmanship. Hardwood flooring brings unmatched beauty and durability to your space, whether you're revamping a charming house in Auburn or starting fresh in Phenix City. At Whole Flooring, we make finding and installing the perfect hardwood floors a seamless process.
Our team of trained flooring specialists understands that choosing new flooring can feel overwhelming. That's why we're here every step of the way—from helping you select the ideal wood species and finishing to ensure an installation that exceeds your expectations. With over 100,000 square feet of flooring in stock, you can find the perfect match for your style without delay.

Getting Started is Simple
Real Results Guaranteed with Our Process

Expert Consultation
Our staff is here to assist you and answer any questions you might have about your upcoming flooring project. We have years of experience helping customers with style preferences and ensuring each floor is appropriate in quality for its application.

Product Selection
We stock thousands of feet of both LVP and carpet. We also maintain a large selection of special-order hardwood, LVP, and carpet if you don't find the perfect fit in stock.

Professional Installation
We strive to maintain the highest quality installation crews in the area. We understand installations can be stressful, and we strive for every installation to be excellent and as stress-free as possible.

Guaranteed Satisfaction
We are a customer service company selling flooring products. We value honesty, fair pricing, working hard, and giving each customer an excellent buying experience.

Experience, Savings, and Unmatched Service
Why Choose Whole Flooring for Hardwood?
At Whole Flooring, we don't just sell hardwood; we create lasting impressions. Here's how we set ourselves apart:
- Unbeatable Savings: Thanks to our strong connections, we source premium hardwood at prices well below the competition and pass those savings directly to you.
- Stress-Free Selection: Our experts simplify the process, helping you navigate options to find a style that complements your home's unique character, whether you're in Valley or Alexander City.
- Dedicated Installers: Our professional installation teams uphold the highest standards, ensuring every plank is laid precisely and carefully.
- Integrity First: When we say we'll do something, we mean it. Our reputation is built on delivering what we promise, with no exceptions.
Schedule Your Hardwood Consultation Today
Learn what styles work best in your space.
Let us help you discover the perfect hardwood flooring for your home. Schedule a consultation with one of our flooring experts to explore styles, materials, and finishes that suit your needs.
A Trusted Flooring Company in Opelika, AL
Areas we Serve
What Customers Are Saying
Julia Brough
What a great experience!! We worked with Matt from 900 miles away. He helped us select a beautiful LVP and got it installed very quickly! The crew worked around our furnishings and did an excellent job on the install. They cleaned up nicely to complete the job! Very professional and willing to do what it takes! We are so HAPPY with the new flooring.
S.T. Richardson
Clay and Hunter was very helpful and knowledgeable about the task I had done at my home. Great service great people. If you ever need any hardwood done in your house. You definitely need to make them your number 1 choice. I will be using them again sure. Again Fantastic group of guys to work with.
Mike Stokes
These guys are awesome. Had to coordinate the work while out of town and Clay and everyone were great to work with over phone and e-mail. Install went in on time and looked great. Best value and service and great products I have found in all of the Auburn area. Call these guys and you won’t regret it!
Steve Bronson
Whole Flooring was a superb experience from start to finish! Clay was very helpful in assisting us in our choices of both vinyl tile and carpet, and we liked our choices there better than the other two places we from which got estimates. In addition, Whole Flooring's estimate beat the other two and included whisper padding, which were not even offered at the other places. The crews worked hard and efficiently, and the results were highly satisfying. A superb job and a most highly recommended company!
Debra Knitter
Clay Carpenter was a huge asset for my flooring remodel. This was a new experience for me and he made it painless. Thank you!! Roberto the installer was professional and thorough. Great job Whole Flooring!! Will definitely recommend!!